Wow, this local marketing stuff is the new be all and end all…the latest craze online…the easiest new way to make money! BUT…is it for you?
OK…here’s my opinion. Three years ago, I decided to help my neighbor who owned a pizza restaurant develop a presence online. I set up an autoresponder for her and took on the task (since she was a friend) of sending out email promotions for her. It was a disaster. For me. Not for her. Why?
Because I set it up all wrong. I didn’t make it clear to her that this was a business venture and my time was limited. So it became a daily ritual for her to call me with new ideas for her emails …well, you get the picture.
I knew that this was a very valuable service that I was providing but I didn’t have a structure in place. No rules.
Now I wasn’t doing this to make money. I was using her as a test to see if I could take this idea and develop it further. But I was so turned off by the idea of dealing with “customers” who were going to call me and bother me all the time, that I gave up on the idea. I did not want customers.
Now, don’t get me wrong. Some people are okay with customers. And now there are plenty of programs out there that are structured and tell you what to do. And there is tons of money to be made in this niche for obvious reasons. And it is an easy way to make money if done correctly.
I’ve been reading thru all the sales pitches over the past few months and some of the programs are great. But I still don’t want customers. I guess Russell Brunson was thinking of me when he developed his new program. You market to local businesses, but just send them to a website. Pretty much automated. I like that. Russell always finds a way to simplify things. Take a look for yourself at his video showing you how to make money teaching online marketing strategies to small businesses.
Let me know what you think! I like it. Dorothea